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How important can an affordable domain name be?

One of the most vital prerequisites for setting up a successful web presence is the domain. It is what visitors will discern first when they come across your web site and what they will link you with. The domain name should be easy to remember, but should also be something that informs your website's visitors what the website is about.

Generic Top-Level Domains (gTLDs)

A domain name as a rule contains 2 constituents - a Top-Level Domain Name (TLD) and a Second-Level Domain (SLD). If you have domain.com, for instance, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain. There are a couple of categories of Top-Level Domains that you should contemplate prior to choosing the domain name you want. Your decision should depend on the purpose of your site and on its target spectators. Let's explore the gTLDs, or generic Top-Level Domains - these are the most popular TLDs aimed to signify a given purpose - .com (business establishments), .net (network infrastructures), .biz (companies), .info (informational web pages), .org (organizations of a non-commercial character), .mobi (mobile devices), .asia (the Asia-Pacific region), .name (individuals or families), .pro (qualified professionals), and so on. As you can perceive, these Top-Level Domains encompass most spheres of life, so you should settle on the one that would signify the aim of your web site best. There is no limitation as to who can register such domains, but some of them contain extra procedures to prove that you qualify to register such a Top-Level Domain Name (.mobi and .pro, for example).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific domain names. Each country has its own ccTLD. Getting such a domain is good if your target group of site visitors is from a given country. Many visitors would sooner purchase goods or services from a local web page, and if your aim is Canada, for example, selecting a .ca Top-Level Domain Name could boost the visits to your site.

Domain Name Redirection

You can register several Top-Level Domain Names, which can redirect your web page's visitors to a particular site such as domain.com, for example. This would increase the traffic and reduce the probability of somebody swiping your web site visitors by using the same Second-Level Domain with another Top-Level Domain Name - if you are not availing of a trademark.

Name Servers (NSs)

Each and every domain name has domain records. The name server records (NS records, aka DNS records) specify where the domain is hosted, i.e. they point to the web hosting provider whose name servers (NSs, a.k.a. DNSs) it is utilizing at the moment. You can swap the DNSs of your domain name at any moment. You can have your domain registered with one company and get the website hosting service itself from another. So, if you register your domain name and come across good website hosting packages somewhere else afterwards, you can point your domain to the current provider's name servers instantly.

Name Server Records (DNS Records)

On the whole, as long as your domain utilizes a given pair of DNSs, all its DNS records will direct to the same site hosting company. Some web hosting companies, though, permit you to edit certain domain records, including the A records and the MX records of your domain name. The A record is an Internet Protocol address, which indicates on which hosting server your web page is hosted, while the MX records disclose which hosting server handles the email addresses associated with your domain name. For example, if you hire a new web designer and he designs an .ASP website that will be accommodated on his own Windows web hosting server, you may wish to modify only the Internet Protocol address (the A record) but not the MX records of your domain. So, www.domain.com will direct to the Windows server, but your electronic mails or any sub-domains such as forum.domain.com or shop.domain.com will still be in your present Linux web site hosting account. The .ASP platform is built by Microsoft and requests a Windows web server, even though a Linux web hosting server would be way more reliable.

Cheap TLDs Offered by 'Incite Graphics'

Only a small number of web hosting companies permit you to modify certain NS records and quite often this an extra paid service. With Incite Graphics , you have a wide collection of Top-Level Domains to choose from and you can edit all DNS records or redirect the domain names through a forwarding tool at no additional charge. Therefore, 'Incite Graphics' would be your best choice when it comes to administering your domain and to establishing a successful presence on the web.